With 65% of all global web traffic coming from mobile devices it is essential that brands engage with consumers with mobile first creative, and drive traffic onto mobile optimised websites or they will risk losing out on out sales.
Why Boosting posts does not deliver tangible business results
Impact of Covid-19 on Social Media Usage
Covid-19 has had a dramatic impact on our daily lives, behaviours and media consumption. Overall media consumption is on the rise with live TV, Social Media and Video Streaming all seeing the largest increases. For example studies show that 78% of all 18-24 year olds are spending more time on Social Media, and this trend continues all the way through to older audiences, with 44% of over 55s spending more time on Social platforms.